[two_third]

Shirley Taylor

Author of 12 successful books on communication skills: Model Business Letters, Emails and Other Business Documents seventh edition, which has sold almost half a million copies worldwide.

Shirley has attained the designation Certified Speaking Professional (CSP) which is globally recognised and awarded to speakers who have met strict criteria (This designation is achieved by fewer than 11% of professional speakers worldwide.)

Famous for the passion and energy she puts into her workshops to make sure they are entertaining, practical and informative, as well as a lot of fun.

Shirley held the position of President of Asia Professional Speakers Singapore 2011-12.

shirley-taylor-vigorevents-clients

[/two_third]
[one_third_last]

22-23 SEP-2014 (Workshop 1)

24-25 SEP-2014 (Workshop 2)

Hilton Kuwait Resort
8:30 am – 4:30 pm

Register Now

Registration & Inquiries

+965 6691-1827
+965 9491-3803
+965 2246-1445
+965 2246-1446
[email protected]

[/one_third_last]

Transform your writing skills, increase the impact of your writing, develop great style, and get the right results for business success

[youtube url=”http://www.youtube.com/watch?v=n38nNuix-pk” width=”640″ height=”360″ autohide=”3″ rel=”0″ showsearch=”0″ showinfo=”0″]

[one_half]

Overview

With so many e-mails, letters and other documents to write and time being an issue, writing effectively can be very demanding, but the truth is that your writing skills can make a big difference to your efficiency, productivity and career success.

In this comprehensive interactive workshop, Shirley Taylor will show you some simple but powerful techniques that will help you to avoid misunderstanding and learn how to write effectively. You will learn how to organise your words and thoughts in writing, structure your messages logically, present your documents attractively, and improve the format, style, language and tone of all your written messages.

Objectives

Identify the main problems in today’s business writing.

Recognise the importance of good punctuation and sentence construction.

Identify old-fashioned phrases and jargon commonly used in writing.

Use modern business language to compose business correspondence.

Apply the main rules of good business writing, particularly to e-mails.

Structure all messages logically using Shirley’s 4-point plan.

Develop better relationships through effective use of e-mail.

Analyse real business documents to improve format, style, language and tone.

Compose effective messages that will get the right results.

Ensure your messages are read, understood, remembered, and get results.

Methodology

Presentations, Q&A, quizzes, games, individual exercises and group work. Participants will be encouraged to participate and share examples from their own experience. All participants will receive a comprehensive workbook packed with tips and advice on how to write better, more effective business

Who Should Attend?

Department heads, managers, executives, secretaries, administrators, clerical officers, and any professionals who want to write better business correspondence.

[/one_half]

[one_half_last]

Workshop Highlights

Back to basics to get the foundations right

  • Common problems and challenges in writing today
  • Getting your punctuation right, so your readers understand your message
  • Touching up your grammar and sentence construction
  • Local specialities common in Singapore

Updating your writing style

  • Comparison of yesterday’s and today’s writing style
  • Eliminating old-fashioned jargon
  • The 3 R’s of reader-friendly writing
  • The importance of writing as you speak

Five basic rules of good writing

  • Use modern language
  • Come straight to the point
  • Remember the KISS principle
  • Use active not passive voice
  • Write as you speak

Polishing up your writing style

  • How can you learn more after this workshop?
  • Refining your writing style
  • Using positive instead of negative writing
  • Touching up your tone

Planning and structuring messages logically

  • Seven steps to success in planning your writing
  • Shirley’s 4-point plan for structuring messages
  • In-depth look at openings and closings
  • Creating a visual appeal in your documents
  • Grammatical parallelism when compiling lists

E-mail etiquette

  • The double-edged sword of e-mail
  • Are you an angel or a devil on e-mail? Test your netiquette
  • Using SMART subject lines
  • Top 10 golden rules for business e-mail etiquette

[/one_half_last]

Share the knowledge

[easy-share buttons=”facebook,twitter,pinterest,mail,love” counters=1 hide_names=”yes” native=”no”]

Sponsors

lee-cockerell-sponsors-vigorevents

organizers-vigorevents